What Is the Average Cost for a 10 Page Website in 2026?
If you’re wondering about the average cost for a 10 page website, chances are you’re not just “curious.”
You’re budgeting.
You’re growing.
You’re likely at a stage where your business needs something more elevated than DIY, and you want real numbers before moving forward.
So let’s break it down transparently.
Because the truth is: the cost varies widely, and for good reason.
Quick Answer, TLDR: What Is the Average Cost of a 10 Page Website?
In 2026, the average cost for a 10 page website typically falls between:
($0–$1,500 USD) DIY Website Builder
($1,500–$6,000 USD) Independent Strategic Designer
($6,000–$15,000 USD) Boutique Website Studio
($15,000–$30,000+ USD) Full-Service Digital Agency
DIY Website Builders Cost ($0–$1,500 USD)
If you use platforms like Squarespace, Wix, or Shopify and design it yourself, your primary costs will be:
Platform subscription ($16–$65/month)
Template purchase ($0–$300)
Domain ($15–$30/year)
Your time (the hidden cost)
For early-stage businesses, this can make sense.
But here’s what DIY typically doesn’t include:
Brand design + positioning
Messaging refinement
Conversion strategy
SEO structure
User experience mapping
A DIY website can look clean and functional, but still struggle to generate consistent inquiries or sales because the strategy behind it is limited.
Best for:
Early-stage businesses validating an idea
Side projects or passion brands
Founders with more time than budget
Businesses not yet relying on their website for steady revenue
Freelance, Independent or Strategic Designer Cost ($1,500–$6,000 USD)
This is where many growing businesses begin investing professionally.
However, within this range, there can be significant variation, especially for a full 10 page website.
And that variation usually reflects scope, experience, and depth of strategy.
The Lower End ($1,500–$3,000 USD)
If someone is charging between $1,500–$3,000 for 10 pages, the engagement is typically more design-focused.
This often includes:
Custom layout design
Basic mobile responsiveness
Light SEO setup
Template-based structure
Minimal strategy guidance
At this level, the designer may:
Be earlier in their experience
Work primarily with visuals
Focus more on execution than positioning
Use streamlined systems to keep pricing accessible
There’s nothing inherently wrong with this approach, but it’s important to understand what is and isn’t included.
For a 10 page website, this pricing usually reflects design delivery rather than layered strategy.
The Mid-to-Upper Range ($3,000–$6,000+)
As pricing increases within this tier, so does depth.
In this range, a 10 page website cost typically includes:
Custom layout design tailored to your brand
Intentional user journey mapping
Foundational SEO architecture
Strategic positioning guidance
Messaging alignment
Conversion-focused structure
Launch and post-launch support
Here, the difference from DIY isn’t just design, it’s direction.
An independent strategic designer helps clarify:
How your services are positioned
How users move through your site
How your messaging supports conversion
How the site reflects your current level of business
For a 10 page site, this level of investment reflects more planning, more collaboration, and more intention behind every page.
Boutique Website Studio Cost ($6,000–$15,000+)
As businesses scale, website design becomes more layered and collaborative.
At this level, the 10 page website design cost often reflects deeper strategic integration and expanded scope.
This may include:
Integrated brand strategy + design
SEO Focused Website Copy
Conversion-focused UX Strategy
Advanced SEO architecture
Custom development elements
Email Marketing + Other System Integration
Analytics setup and tracking
Post-launch optimization support
Here, the website becomes more than a digital presence, it becomes a working, growing, infrastructure.
You’re investing not just in design, but in long-term performance.
Best for:
Established brands scaling quickly
Businesses with multiple services or offers
Businesses and teams needing more advanced integrations
Companies prioritizing long-term digital growth
Full-Service Digital Agency Cost ($15,000–$30,000+)
At the agency level, website design is typically part of a broader marketing ecosystem.
This tier may include:
Comprehensive brand and marketing strategy
Multi-channel campaign planning
Advanced development and integrations
CRM and automation setup
Paid advertising strategy
Dedicated account management
The higher website design cost reflects both the scale of the team involved and the complexity of the business.
The website becomes one component of a larger growth engine.
Best for:
Large or multi-location businesses
Companies with complex technical needs
Organizations integrating web, paid media, CRM, and automation
Brands investing in enterprise-level digital infrastructure
What Impacts the Cost of a 10 Page Website?
When people hear “10 pages,” they often imagine simple copies of the same layout. In reality, a strategic 10-page website includes multiple unique page types, each requiring its own design, structure, and messaging. The page count alone does not determine pricing.
Here’s what really drives the website design cost for small businesses:
1. Custom Design vs Website Template
Fully custom design requires strategic layout planning and brand alignment.
2. Branding Included or Not
If brand identity is built simultaneously, pricing increases, and results improve.
3. Copywriting
Professional messaging and seo focused copywriting can significantly impact cost, and conversions.
4. SEO Structure
Proper heading hierarchy, keyword mapping, and technical optimization matter.
5. Integrations
Booking platforms, e-commerce, memberships, CRM systems, or automations add complexity.
6. Timeline
A high-touch 8-week build differs from a 5-day design intensive.
All of these influence the final investment.
What Pages Are Typically Included in a 10 Page Website?
This can differ depending on the business type but most conversion focused 10 page websites typically include the following pages:
Home
About
Work With Us (Services Overview)
Signature Service
Secondary Service
Tertiary Service
Process
Case Studies/Testimonials
FAQ
Contact
The real question isn’t just “How many pages?”
It’s: Are they structured strategically?
Why “Cheaper” Websites Often Cost More Later
This is the part most people don’t talk about.
A lower upfront website design cost can lead to:
Redesigning within 1–2 years
Weak SEO foundations
Poor lead conversion
Brand misalignment
DIY burnout
Many business owners end up paying twice, once to “get something up,” and again to fix it properly.
When evaluating the average cost for a 10 page website, consider the long-term return, not just the invoice.
How to Decide What You Should Budget for your website design project
A helpful way to think about the average cost for a 10 page website is to align your investment with your stage of business.
If your business is:
Still validating your offer or operating under $50k/year
→ A DIY website builder may be appropriate while you refine your positioning.Generating $50k–$150k/year and growing steadily
→ Hiring an independent strategic designer in the $1,500–$6,000 range often makes sense.
At this stage, clarity, messaging, and conversion strategy begin to directly impact revenue.Generating $150k–$500k/year or expanding your services
→ A boutique website studio ($6,000–$15,000+) can help integrate brand, messaging, UX, and systems in a more layered way.Scaling beyond that with multiple offers, teams, or complex integrations
→ A full-service digital agency ($15,000+) may be the right fit for enterprise-level infrastructure.
Is 10 website Pages Enough for SEO?
Yes absolutely, if structured correctly.
Search engines care more about:
Clear keyword mapping
Proper heading hierarchy
Internal linking
Content depth
A well-built 10 page website can absolutely support growth when paired with strategic blog content and ongoing SEO optimization.
Frequently Asked Questions About the Average Cost for a 10 Page Website
How long does it take to build a 10 page website?
Typically 4–10 weeks depending on scope and strategy.
How much does a Squarespace 10 page website cost?
A professionally designed Squarespace website usually falls between $3,000–$10,000+ depending on customization and strategy.
What is the average cost for a small business website?
The broader small business website cost typically ranges from $2,500 to $15,000 depending on complexity.
But The Real Question Isn’t Just “What Does It Cost?”
It’s: What is your website returning?
Because a website that consistently brings in aligned, high-quality clients pays for itself quickly.
The average cost for a 10 page website is just the starting point.
The real investment is in clarity, positioning, and conversion.
Ready to Build a Website That Reflects Where You’re Going?
If you’re done tweaking and ready for strategic growth, there are a few ways we can work together:
Whether you need a full build or focused refinement, the goal is the same:
A website that works as hard as you do.
