Beauty By The BEach

MAKEUP ARTIST brand & website DesigN

Beauty By The Beach is a professional bridal, event, and photoshoot hair and makeup artist specializing in natural glam looks that enhance each client’s features without ever feeling overdone. Her work blends artistry with intention, creating a calming, confidence-boosting experience.

The goal of this project was to elevate her online presence through a refined brand identity and a conversion-focused Squarespace website design. The visual direction leans, elegant, modern and sun & sea inspired, positioning her as a luxury beauty professional while maintaining an approachable, personable feel. Every detail, from typography to layout structure, was crafted to attract high-end clients and increase inquiries with clarity and ease.